I found this interesting short which is a combination of graffiti, advertising icons, interesting space and one poor bloke on a chair.
It is part of a campaign to create interest in Tiger Beer and involves a huge web of interactive incitements that will involve their target audience in engaging proactively within the campaign. It is a clever mix of treasure hunt and orienteering using all the digital paraphernalia we have available to us today and a wide range of creative fields. It harnesses digital, outdoor, magazines, media partnerships, PR, trade relations and events. And all turn their talents to directing the target audience to a FaceBook Hub page where their curiosity is rewarded with invites to underground, invite only, Tiger Beer events in pubs across London.
Has anyone been to any of these?
There are supposed to be special edition four pack out this year too for those who are not faint hearted:)
If you’ve seen Banksy’s book, Wall and Piece, you will have witnessed several examples of Banksy’s art being surreptitiously placed on the walls of famous galleries and museums.
This example, ‘Early Man Goes To Market’ appeared in The British Museum in 2005 and was completely overlooked until Banksy pointed it out on his website. All credit to the Museum staff for recognising man’s need for making marks and it being seen by the largest possible audience. It is now in their permanent collection.
I’m sure this drew a wry smile from the artist himself.
I wonder if the recent reversal of fortunes of Banksy’s work from Art Republic did the same. Probably did. Two Banksy prints were stolen by a man and woman from the shop in central London. And this is not the first time this has happened with Art Republic. Apparently, 10 prints were stolen from the same company, only in Brighton. Tut, tut, Art Republic – very clumsy. Continue reading Banksy Prints Stolen